Niche Please: WWE’s Limited Marketing Hurts (Part 1: The Cruiserweight Division)

Niche Please: WWE’s Limited Marketing Hurts Part 1: The Cruiserweight Division Over the years WWE has clearly done something right in terms of marketing and brand expansion. They’re often seen as the number one wrestling program (excuse me, sports entertainment) sheerly for their dominance over professional wrestling in the entertainment world. WWE breeds star power,... Continue Reading →

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SmackDown: (8/20/15 Highlights)

Oh yeah, SmackDown! Before you know it we'll be experiencing four hours of SummerSlam! Prep your snacks everyone! But before that, we have to endure all the matches scheduled for Summer Slam in around 15 minutes or less on SmackDown. Highlights  That weird haze during SmackDown... Was the entire audience blazing up? What's with this weird haze... Continue Reading →

SmackDown: Kevin Owens Likes Seth’s Sloppy Seconds (7/23/15 Highlights)

I have to start thinking up more introductions for these things. I can only trash SmackDown so many times before it becomes completely redundant. Mind you, it's already hit that point, but sometimes you just have to keep pushing the limits. Highlights Dean making the sign of the cross after not dying when slamming against the announce table.... Continue Reading →

SmackDown: …I can’t even try with this show anymore (7/16/15 Highlights)

Alas, the final SmackDown before the Battleground PPV. Might WWE pull out all the stops for this? Will they put a last few details into these stories before we watch these people attack each other so savagely?! Probably not, but something interesting has to happen. Bray and Roman discussing Bray's hammer. Unless he's Thor, Bray should... Continue Reading →

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